Zauq was a prominent contemporary of Ghalib and in the history of Urdu poetry the rivalry of the two poets is quite well known. During his lifetime Zauq was more popular than Ghalib for the critical values in those days were mainly confined to judging a piece of poetry on the basis of usage of words, phrases and idioms. Content and style were barely taken into account while appreciating poetry
He was born at Delhi in 1789. His father, Shaikh Mohammed Ramzan was a lowly placed soldier in the Mughal army. It was no less than a miracle that Zauq, without having the proper treatment on account of the penury of his family, survived the attacks of a dreaded malady like small pox nine times during his childhood. His father had no means to equip his son with the best available education of the time. He was sent to a maktab (elementary religious school) that was run by Hafiz Ghulam Rasool. Hafiz himself was a poet and used Shauq as his nom de plume. Under his influence the young Mohammed Ibrahim also got attracted towards poetry. Hafiz provided the required encouragement, took him as his pupil in poetry too and suggested Zauq as his nom de plume. Though Zauq could not complete the course of the maktab, he got hooked to poetry. In those days Shah Naseer was the most famous master poet of Delhi. Zauq began showing his ghazals to Shah Naseer for improvement. Naseer recognized the natural talent and made him his pupil. Gradually, Zauq began participating in the mushairas. His natural bent of mind towards poetry coupled with his singular obsession to excel in the pursuit brought him fame and fortune. He would be better appreciated in the mushairas than his mentor. Shah Naseer got very annoyed with the growing popularity of Zauq. He threw him out of the group of his pupils. Zauq, thereafter, relied only on his talent and continued writing poetry with a vengeance.
Another poet, Meer Kazim Husain Beqarar, a friend of Zauq's was appointed the mentor of the Crown Prince Zafar, who later ascended the throne. Through him Zauq could got the chance to enter the royal court. He also started participating in the royal mushairas. When Beqarar took up the job of Meer Munshi (Head Clerk) in the Office of John Elphinstone, Crown Prince Zafar appointed Zauq as his mentor with a monthly salary of Rs. 4- that was ultimately raised to Rs. 100- when Bahadur Shah Zafar ascended the throne. He remained the poet laureate of the Mughal Court till his death in 1854.
Zauq’s reputation in Urdu poetry is because of his eulogies that reflect his command over the language and his expertise in composing poetry in extremely difficult meters. Since he got associated with the royal court right from his teens and remained there till his death, he had to write mostly eulogies to seek the patronage and rewards from the princes and the King. His mentor, Shah Naseer, would also pay attention only to the linguistic eloquence and mastery over prosody. Zauq also emulated the example of his mentor. Such style of poetry suits eulogy writing. Many critics regard him a great eulogy writer next only to Sauda.
His ghazals also have some literary values. Since Bahadur Shah Zafar was fond of using simple and colloquial diction, Zauq too composed his ghazals
using simple words, phrases of everyday use and similes rooted in the common culture. His ghazals are also notable for their spontaneity. Zauq was a deeply religious man. In his ghazals too he would deal with religious and ethical themes. Therefore, his ghazals lack lyricism and appear to be the verses of a preacher.
Major portion of Zauq’s poetical output got lost because mutiny of 1857. Maulana Mohammed Husain Azad compiled a slim volume of his poetry with the help of his pupils like Hafiz, Veeran, Anwar and Zaheer that contains twelve hundred couplets of Ghazals and fifteen Eulogies